The York IE Approach is Resonating with Startups

Every company needs to find product-market fit — even ours.

Startups need an ecosystem that helps from the very start. We’re fortunate enough to work with multiple startups across our three advisory services modules — product strategy, go-to-market, and marketing communications — to help them wherever they are in the startup lifecycle. And it’s working.

So many people have said to me “if you can pull it off” when discussing the vision and potential of York IE. Part of that has to do with the people we talk to. Entrepreneurs get it and love it, but folks from the siloed-yet-established industries we’re aiming to disrupt question it. Big time.

The Sectors We’re Disrupting